Crone & Co
The European Emergency Medical Services Congress started in 2016 and it annually gathers researchers, health-care professionals, and managers from the area of emergency medical services and pre-hospital care from around the globe.
The congress needed a versatile identity that would symbolise emergency medical services, show the year and the city where it was hosted, and be able to work on both off- and online media.
Our solution was a logo that could change for each year and location and yet maintain a clear and recognizable identity. From there on, it was possible to spread out the EMS Europe identity on to various products and media, digital or physical.